People don’t like to wait. So if your site’s loading speed is on the slower side, you could be missing out on a significant number of visits and conversions.
With digital marketing growing ever more important for small and large businesses alike, marketers are increasingly looking towards utilising online pay-per-click (PPC) advertising, most commonly via Google AdWords.
Welcome to the second edition of Ask Digital Marketing! For those unfamiliar with the format, I’ve asked a few local digital marketers some questions, and this time we’re focusing on digital strategy.