Whether you’re getting into digital marketing as a career, or just want to learn the basics to broaden your business skillset, learning digital marketing can be a significant undertaking.
Author: Chris Mastris

Is PPC Worth It?
With digital marketing growing ever more important for small and large businesses alike, marketers are increasingly looking towards utilising online pay-per-click (PPC) advertising, most commonly via Google AdWords.

Ask Digital Marketing: Digital Strategy
Welcome to the second edition of Ask Digital Marketing! For those unfamiliar with the format, I’ve asked a few local digital marketers some questions, and this time we’re focusing on digital strategy.

6 Reasons Why You Should Start Blogging
With inbound marketing ever growing in popularity (for good reason), you’ve probably noticed that more and more businesses and organisations are publishing content online to engage with their target audience. However, blogging isn’t limited to just brands.

I’m Now a Digital Account Manager!
This is just a quick post to announce some exciting news for me: I’m now a Digital Account Manager at Optix Solutions!